E-learning

e-learning

provate un corso subito e scoprite come va

perché non utilizzare i corsi di e-learning per valutare e formare il vostro personale?

e-learning di prokom

I corsi di e-learning di Prokom sono concepiti per aiutare le aziende a formare e addestrare i propri dipendenti in un’ampia gamma di specializzazioni. Gli argomenti variano da soggetti tecnici, come la gestione e il flusso di lavoro del colore, a temi gestionali, come l’assunzione di addetti alle vendite di stampe digitali e la pianificazione aziendale.

corsi sulle applicazioni

Questi corsi vanno dalla stampa di dati variabili e il cross media alla stampa di grande formato e di libri. Consentono di imparare e pianificare per l’introduzione di nuove applicazioni nella propria attività.

Desiderate crescere e diversificare la vostra attività? Questo è il punto di partenza.

corsi sulla gestione

Questi corsi sono incentrati sulla gestione di un’attività più professionale e mirata. Gli argomenti vanno dalla pianificazione del business al marketing, vendite e social media Tutti i componenti fondamentali per ottenere un successo futuro.

Desiderate una visione e un programma per rendere la vostra attività a prova di futuro? Ecco da dove iniziare.

corsi sulla produzione

Questi corsi sono incentrati sull’efficienza, sulla riduzione dei costi e sul miglioramento della produttività. Sono stati sviluppati per formare e istruire il personale di prestampa e operativo. Coinvolgete tutto il personale in modo da rendere la vostra attività più efficiente e concorrenziale.

Desiderate migliorare i risultati e ottenere maggiori profitti? Ecco da dove iniziare.

tutti i nostri corsi

Free

In today's economy, printers are continually expected to do more with less; resources are shrinking and customer expectations are growing. Smaller teams with tighter budgets are being asked to deliver better, targeted results with quantifiable ROI, creating more revenue generation and providing a powerful rationale for funding future print campaigns.

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6 Lezioni
Free

Both printers and marketers are faced with huge challenges as to how they grow existing business and lock in their customers. Customers’ expectations around performance and return on investment are increasing all the time. Market statistics on variable data printing clearly demonstrate that printers who provide personalised communication products gain increased sales, better returns and higher rates of customer loyalty.

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6 Lezioni
Free

Most customers do not want to pay for greener print products yet they want to be seen to be doing their bit for the environment and expect the printer to absorb any additional cost. The result is that printers need to display their environmental credentials through their printed products.

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6 Lezioni
Free

Printers have always been focused on order taking and production. They concentrate on the quality of their print and providing good customer service and competitive pricing. But the world has changed and print has become driven by marketing and IT led services. To provide the right applications to meet changing customer demands printers need to be much more clued up on the world of digital communications and be very customer centric.

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6 Lezioni
Free

Print providers need to give their full attention to the core business of producing printed products more efficiently. Average job value is decreasing as run lengths decline so print providers have to print more jobs just to survive and therefore improving operational efficiency is critical. Understanding what is happening in your business and managing by facts and data to improve results is essential.

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6 Lezioni
Free

There are a lot of ways to add value in our industry and they all require careful planning, whether it’s becoming the most efficient, lowest cost provider in a commodity market to creating marketing programmes that integrate print and variable-digital content. Without a clear well implemented plan companies continually react to circumstances and trends beyond their control. We must all change the culture in our business so we proactively make things happen, creating positive change, because in the future good planning will be the defining factor between success and failure.

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6 Lezioni
Free

In a world where most printers offer reasonable quality print at a competitive price and with good customer service, the competitive edge can be small and it is often the little things that make the difference and offer sustainable competitive advantage. This subject embraces a range of management practices that successful printers have used to make the difference.

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5 Lezioni
Free

There is absolutely no doubt that the print industry is being radically transformed by the growth of digital print and competition from other communication channels like email, SMS and the Internet. In this increasingly complex environment automated workflow is now becoming critical to simplify processes, reduce cost and speed up delivery times.

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7 Lezioni
Free

It is very difficult to sell a product or service to somebody when you have no deep understanding of the world in which they operate. That's why you need to talk to your customers regularly and keep your finger on the pulse, it’s incredibly important. You must know their business challenges and what is going on in their minds to best serve them. You need to talk to them about their business, their issues and challenge, what they aspire to and what their goals are. Most importantly you need to understand what’s stopping them achieving their goals.

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6 Lezioni
Free

The transition from traditional print to value added digital print requires a focus on managing digital content and becoming a communication specialist. This provides new opportunities for growth and success, however there is one major problem. In all of this disruptive change and repositioning of the industry the sales process has remained virtually unchanged and the vast majority of printers are still marketing their products and services in exactly the same way.

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6 Lezioni
Free

Colour is now the life-blood of every print business and critical to its continued growth and success. The world of print is moving to full colour; we have seen a dramatic transition from mono print to full colour in office documents and commercial print applications. In the current operating climate there is no place for poor colour control or inconsistent print results either in offset or digital.

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6 Lezioni
Free

The Internet has become an essential part of how customers operate and therefore has become the way many small and medium enterprises communicate and sell their products and services. Customers are already familiar with web-based systems and are buying products like books, office supplies, stationery, and greetings cards, as well as services like travel, data storage and cloud computing online. As more customers go online they will expect their suppliers to offer web-based services as standard.

Start course

4 Lezioni
Free

There is absolutely no doubt that the print industry is being radically transformed by the growth of digital print and competition from other communication channels like email, SMS and the Internet. In this increasingly complex environment automated workflow is now becoming critical to simplify processes, reduce cost and speed up delivery times.

Start course

4 Lezioni
Free

While other more traditional segments of the printing market are seeing annual declines, the wide format digital print market continues to grow based on greater demand for the applications from the buyer side and improved economics from the technology or supplier side. People buy wide format printing, both graphics and technical documents because it works; it works as advertising medium, it works as an information transfer tool, and it is highly cost-effective.

Start course

4 Lezioni
Free

The Internet has become an essential part of how customers operate and therefore has become the way many small and medium enterprises communicate and sell their products and services. Customers are already familiar with web-based systems and are buying products like books, office supplies, stationery, and greetings cards, as well as services like travel, data storage and cloud computing online.

Start course

4 Lezioni
Free

Both printers and marketers are faced with huge challenges as to how they grow existing business and lock in their customers. Customers’ expectations around performance and return on investment are increasing all the time. Market statistics on variable data printing clearly demonstrate that printers who provide personalised communication products gain increased sales, better returns and higher rates of customer loyalty.

Start course

4 Lezioni
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