dando forma de la impresión al negocio
Prokom es la comunidad de usuarios de Konica Minolta.
En Prokom podrá encontrar estudios de mercado, información y herramientas prácticas que le ayudarán a estar mejor informado, ser más productivo y, en última instancia, ser más rentable.
En Prokom creemos que no se trata solo de lo que hacemos, sino de lo que hacemos posible.
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últimas tendencias
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formación
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Inscriba a todos sus compañeros para lograr una mayor productividad y mayores ventas.
red global
Use la comunidad de Prokom para hacer contactos con otros miembros y expertos del sector.
tema de actualidad
marketing
Being a marketing solutions provider is not merely an add-on to a printing business. It requires a new business model, new capabilities and skills as well as a change in culture.
temas de actualidad
business planning
Success doesn’t happen without knowing what you want to do. Without a plan or a strategy, companies continually react to circumstances and trends beyond their control. We must all change the mindset.
cómo reducir el absentismo
Todas las empresas repiten el mantra de que sus empleados son su activo más importante. Sin embargo, solo unas pocas lo sienten así y actúan en consecuencia. No debería sorprendernos escuchar que aquellos sitios donde las empresas tienen unas relaciones sólidas con su plantilla, los niveles de absentismo son más bajos.
estrategia: ¿por qué y cómo?
Como directivos, no podemos observarlo y controlarlo todo. Una estrategia comercial ayudará al conjunto de la organización. Si contamos con una estrategia bien implementada, las personas están más preparadas para tomar decisiones y es posible asignar recursos de manera más eficiente para cumplir los objetivos clave.
the language
of light
The following resource has been developed to provide readers with an overview into the measurement of light, some of the terminology used and the types of instrumentation that is available to produce accurate and repeatable measurements of light sources, fixtures or environments.
test de salud empresarial
Esta tabla de puntuación online le ayudará a determinar el estado de salud de su negocio y en qué áreas puede mejorar.
premios prokom
Prokom Innovation Awards – celebrando la mejor impresión
y las personas que la hacen posible.
free guide!
how to make a business plan succeed
There are a number of good business practices that are needed if any business plan is to prosper and this guide pulls these together into one place for ease of implementation. This month, we are giving it away for free. Simply, fill in the form on the right and you will get this incredible resource straight away.
In an interview with Graham Reed, we discussed where printers go wrong with their sales and marketing and what are the customer expectations of print companies in a digital media world. Watch the interview here and explore the #Marketing #HotTopic
https://t.co/HIaQXpJOtP
J. Chris Bowen says: "What really annoys me in business is the pace of change or the lack thereof. While change and innovation is getting faster it just seems like it never comes fast enough." Meet Chris here and submit your own #PersonalityInPrint form https://t.co/i5ztSCeheA
Our industry is evolving. We're driven by #innovation and focused on your needs to create solutions that will help you excel. Your success is our success. https://t.co/zjhkA3tFRP #productionprint #industrialprint #digitalprint
curso ‘how to profit from marketing and brand success’
Printers have always been focused on order taking and production. They concentrate on the quality of their print and providing good customer service and competitive pricing. But the world has changed and print has become driven by marketing and IT led services. To provide the right applications to meet changing customer demands printers need to be much more clued up on the world of digital communications and be very customer centric.
Apúntese al cursohomes built in 24 hours could solve housing crisis
Globally, 1.3bn people live without shelter in slums. However, advances in 3D printing could be the solution for the global housing crisis.
New Story, a non-profit housing organisation in San Francisco, and ICON, a construction technologies company that designs 3D printers, are working in partnership to bring affordable, 3D printed homes to developing countries.
Lea todos los detalleswe are giving away 5 copies of ‘this is marketing’
For the first time, Godin offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea: Great marketers don’t use consumers to solve their company’s problem; they use marketing to solve other people’s problems. They don’t just make noise; they make the world better. Truly powerful marketing is grounded in empathy, generosity, and emotional labour.
Enter draw