shaping print to business.
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hot topic
marketing
Being a marketing solutions provider is not merely an add-on to a printing business. It requires a new business model, new capabilities and skills as well as a change in culture.
hot topic
packaging & labels
Packaging is showing very strong growth trends, even when most other print markets are suffering either decline or static growth. This is why it has become a key area of focus for those who want to generate sustainable growth in the future.
how to reduce absenteeism
All companies repeat the mantra that their employees are their most important asset. However, only a few genuinely believe it and act accordingly. It will not surprise you to know that where companies have got strong staff relations, overall levels of absenteeism are lower.
strategy – why and how?
As manager, you can’t observe and control everything. A business strategy will help throughout your organization. With a well-implemented strategy, people are more able to make decisions and resources can be allocated to accomplish key objectives.
the language
of light
The following resource has been developed to provide readers with an overview into the measurement of light, some of the terminology used and the types of instrumentation that is available to produce accurate and repeatable measurements of light sources, fixtures or environments.
business health check
This online Business Scorecard helps you find out how healthy your business is and which areas can be improved.
prokom awards
Prokom Innovation Awards – celebrating the best in print and the people who produce it.
free guide!
how to make a business plan succeed
There are a number of good business practices that are needed if any business plan is to prosper and this guide pulls these together into one place for ease of implementation. This month, we are giving it away for free. Simply, fill in the form on the right and you will get this incredible resource straight away.
As part of our #HotTopic in #Packaging & #Labels we are featuring the GrafiPrint success story. This Italian digital commercial printer expanded business with a roll-to-roll label production machine from Konica Minolta. Visit our web for more on this topic https://t.co/MQCG36y8Wx
Don’t fear a print industry that trends toward change! To keep up with the most recent trends in the print industry, one should refer to fundamental principles which have stood the test of time. Here are the 5 principles to keep in mind: https://t.co/IUEHL61tmN
#KMBLOGS
#DirectMail is a very effective marketing channel but you could skyrocket your results by adding a mobile element such as #AugmentedReality Read here how to do it properly https://t.co/VvVjlptdl4 via @PIConnects
shaping label printing to business
The world of labels is one of the fastest growing and most rapidly changing sectors in the entire printing industry, returning above GDP growth year-on-year for at least the last 30 years. Much of this growth has come from pressure-sensitive labels – perhaps more commonly known as self-adhesive labels – which have undoubtedly transformed the nature, use and applications for labels and been instrumental in the continuing evolution and rapid growth in the labels that we regularly see in everyday life.
Take the coursesix times brands got political in their advertising
In a time of social unrest, more and more brands are using their advertising budgets to take a political stance.
Here are six times they have got involved; for better or for worse.
Read all about ithighlights: quotes, photos and more
The second Prokom annual conference in Budapest on the 6th and 7th of June was widely acknowledged as a resounding success from both Konica Minolta and the Prokom members. But don’t just take our word for it and see for yourself!
More details